Description:
The Marketing Specialist will be someone with loves people, technology, social media, and the opportunity to blend them all together daily!
Responsibilities:
- Updating and expanding company’s social media channels
- Planning, creating, and tracking social media campaigns
- Brainstorm campaign ideas to engage new audiences and markets
- Create shareable content appropriate for specific networks to spread both our brand and our content
- Creating and maintaining social calendars
- Utilizing digital analytics tools to track marketing effort effectiveness
- Collaborate with team in online written and visual content creation
- Managing/planning company outings
Strategic work inherent in this role:
- Vigorous attention to detail in areas such as proofreading
- Punctuality and ability to meet all deadlines
- Team player who maintains composure and kindness in high pressure and fast-paced situations
- Excellent communication (written, oral, interpersonal) and grammar skills
- Committed to quality and excellence; detail-driven and execution-focused
- Passionate, high-energy, visionary leader, capable of driving speed and discipline throughout the organization
Behavior inherent in this position:
- Hold a Bachelor’s degree in relevant studies, preferably in advertising, communications, marketing or business
- Must have a foundational understanding of basic digital marketing concepts and a strong familiarity with all major social media platforms
- Must have basic computer skills (Word, Excel, PowerPoint)
- Must be dedicated, punctual, and highly organized
- Strong communication skills are a must
- A desire to learn more about digital media is a plus as there will be opportunity to assist with design of marketing assets