Telemarketer How to Hire, Salary Data, and Job Descriptions
A telemarketer is in charge of the telephone marketing for your company. These marketers must be able to sell either a product or service over the phone, which means they must have an excellent sales and marketing background, as well as fantastic communication skills and the ability to build networks and potentially scout for clients. Telemarketers will usually either work in large scale corporate environments or with businesses that have a primary focus on telemarketing. A telemarketer is not required to have any specific training or certifications but usually must show either proof of sales record or some similar proof of previous success in order to be considered for a position at a successful business.
Businesses that hire telemarketers should consider what products and services to task their telemarketers with in order to best scale their business profits. Because of the nature of telemarketing, this position can work at either a desk job or fully remotely.
Sample job description #1
In this role you will call prospective customers in designated market areas from qualified leads to sell our home delivered products.
Calls prospective customers in designated market area to qualify leads and explain type of service or product offered
Informs current and prospective customers of current promotions and new or upgraded products
Quotes prices and encourages customers to buy
Secures and places orders with others for filling and arranges delivery date
Enters names, addresses, purchases, and reactions of prospects solicited into computer database system
Follows up with customers to solicit further sales
Works either from Predictive Dial System or off of call sheets
Prepares report on sales activities
Regular and reliable attendance is a necessary element of this job
Other duties may be assigned
Competencies and skills
Must be able to type accurately while talking with customers
Excellent oral and written communication skills
Intermediate computer skills
Ability to effectively present information in one-on-one and small group situations to customers, clients, and other employees of the organization
Required or preferred education
High school diploma or general education degree (GED); or one to three months related experience, and/or training; or equivalent combination of education and experience
Required or preferred experience
Previous telemarketing and customer service experience preferred
This job is remote from home using a company provided laptop. A required hour long sales team meeting lead by the Sales Director every Monday at 3PM to review results, reward top performers and share tactics takes place via Google Meets on camera. Employee must provide their own hardwire internet connection
Sample job description #2
Present and sell company products to new and existing customers virtually via phone and email communications
Prospect and contact potential customers
Resolve customer inquiries
Provide customers the latest program and promotional developments
Educate clients on product and pricing
Maintain record of client contact information
Perform other administrative duties as assigned
Personalized, friendly, and polite service to ensure customer retention and satisfaction by phone
Previous experience in sales, customer service, or other related fields
Familiarity with CRM platforms, basic computer skills
Ability to build rapport with clients
Effective phone skills: communication, interpersonal skills, organizational skills, and customer service skills
Excellent written and verbal communication skills
Sample job description #3
Make 500+ outbound calls in a day through an automated dialer
Develop new sales opportunities by scheduling appointments through outbound calling
Ability to warm and cold call/work with transfers from cold calls
Hit targets and goals given to you
Follow “scripts” when handling different types of calls
Multi-tasking and managing time effectively
1-2 years of sales, call center, telemarketing, and/or customer support preferred
Have moderate computer knowledge and ability to work on multiple tabs/screens at once
Strong phone presence and the ability to work in a fast-paced environment required
The ability to problem solve and think both dynamically and critically
Possess the ability to work under pressure both supervised and unsupervised
Must have excellent communication and customer service skills
An upbeat, confident, and friendly disposition
Must be willing to work nights and 2 Saturdays a month
Must have a strong internet connection
Applicants must be 18 years old or older
Bilingual abilities are a plus
Average salary and compensation
The average salary for a telemarketer is $33,000 per year in the United States. Total compensation often includes bonuses or commissions. Salaries will vary based on position-specific job requirements, market, industry, and company size.
Los Angeles, California
Minneapolis-St. Paul, Minnesota
New York City, New York
Sample interview questions
Can you tell us about your sales experience?
What made you get into sales?
How do you handle rejection?
How comfortable are making cold calls?
What are your goals here at [Company Name]?
Can you pitch me on this pen?
In your opinion, what skills would you say are most important for this job?
Are you familiar with any sales lingo? If so, what do you know?
How would you handle an angry customer yelling at you?
We believe planning your day can lead to more success. Can you tell us about your daily morning routine when you arrive at the office?
Can you tell us about one of your most difficult calls and how you were able to resolve the situation?
Do you have any certifications applicable to sales?
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