Medical Device Sales RepresentativeJob Description, Salary, Career Path, and Trends
Medical device sales representatives meet with health care providers such as doctors, clinics, and hospitals and sell them devices to use in a clinical setting. These devices can include such items as biomedical implants like artificial joints, personal protective equipment (PPE), large equipment like X-ray machines, or small things like bandages and tongue depressors. Medical device sales representatives often cold call prospective buyers such as surgeons and hospital administrators, in addition to servicing and maintaining accounts with long-term contracts.
Medical device sales representatives must possess presentation skills in addition to being adept at relationship-building, influencing, and communicating. They usually visit the same health care providers multiple times with the latest information regarding their products for sale. In many cases, medical device sales reps also must demonstrate the capabilities of the devices or equipment they are selling.
Sample job description
As a medical device sales representative at [Your Company Name], you will sell our devices and products to doctors, clinics, hospitals, and practices. If you are the ideal candidate for this position, you will have a good understanding of sales and how to build relationships with businesses and practices. You must be able to determine the needs of the client you are working with and provide them with the proper suggestions to supplement their medical products. If you are capable of selling products and services and providing legitimate reasons why these products and services are beneficial to the buyer, you will be a fantastic medical device sales representative! You may also be required to give demonstrations of products to medical professionals, so having a good understanding of the medical field or previous medical experience is a major benefit.
Typical duties and responsibilities
Assess client needs and promote suitable products
Meet with targeted doctors and health care providers and utilize sales skills to persuade them to purchase the company’s products
Give providers product information and perform product demonstrations
Develop relationships and network with doctors, surgeons, and hospital administrators
Education and experience
A bachelor’s degree is usually required for this position. College coursework in life sciences such as biology and chemistry, as well as engineering, sales, marketing, advertising, and business administration, are most common in this occupation.
Required skills and qualifications
Written and verbal communication skills, including relationship-building and influencing
Working knowledge of Microsoft Office Suite or similar software, including spreadsheets and databases
Expertise in negotiation
Strong sense of organization and time management
At least 5-8 years outside sales experience with a proven successful track record
Experience developing and delivering presentations to various audience levels
Willing to travel at least 50% of the time for business purposes
Average salary and compensation
The average salary for a medical device sales representative is $85,000 in the United States. While only base salaries are reflected here, commissions and bonuses may greatly increase total compensation. Additionally, salaries will vary based on experience, company size, industry, and geographic market.
Los Angeles, California
Minneapolis-St. Paul, Minnesota
New York City, New York
Typical work environment
A medical device sales representative is in charge of making contact with and selling medical products to healthcare providers. These can include doctors, clinics, hospitals, and other medical practices. Because of this, a medical device sales representative must have a comprehensive understanding of both sales and the medical field. Medical device sales representatives will oftentimes meet with clients in various locations and thus will require transportation of some kind in order to meet the requirements of this job. These jobs will usually either have hourly pay or commission-based rates. A medical device sales representative must be able to successfully develop relationships with doctors and other medical professionals, and ensure that these professionals are convinced of the benefit of the products the medical device sales representative is selling.
The typical work hours for a medical device sales representative are usually from 9 AM to 5 PM.
As a medical device sales representative, you will benefit from having certifications in sales and potentially the medical field depending on the expertise you are required to present. Because of the wide variety of medical products which you may sell, however, having sales certifications is much more beneficial. Some of the best certifications include:
Certified Professional Sales Person (CPSP). As a certified professional sales representative, you will be required to have a comprehensive understanding of sales and the interpersonal aspect of these positions. This certification can be beneficial to a medical device sales rep due to this.
Certified Inside Sales Professional (CISP). The Certified Inside Sales Professional certification is one of the leading certifications in the sales industry. This certification is difficult to acquire and maintain, so is a good demonstration of expertise.
Certified Master Sales Professional (CMSP). As a certified master sales professional, you will have acquired one of the leading certifications offered by the NASP. This certification is immensely beneficial and should be considered an option by any medical device sales representative. The only downside to this certification is the potential cost.
While larger medical supply companies do hire new college graduates and train them in the medical device sales field, many small- to medium-sized companies look for candidates with proven track records in business-to-business (B2B) sales of products such as copiers or uniforms, or professional services. Successful medical device sales representatives can advance to management positions in sales.
US, Bureau of Labor Statistics’ job outlook
SOC Code: 41-4011
Projected Employment in 2030
Projected 2020-2030 Percentage Shift
Projected 2020-2030 Numeric Shift
According to trade publication Medical Product Outsourcing, medical professionals will begin using devices in the next few years to treat conditions for which they did not use them in the past. For example, the U.S. Food and Drug Administration has approved medical device treatment plans such as virtual reality (VR) therapy or the use of transcranial magnetic stimulation devices to treat drug addiction. Also, medical devices are being used by doctors all over the world to treat depression or even classify and identify bacteria, to allow doctors to prescribe only the necessary amount of antibiotics for a patient. Experts believe this practice could cut down on antibiotic resistance.
Sample interview questions
How would you go about determining how to successfully sell to an unwilling doctor or clinic?
What is the most important way to establish trust with your clients?
If a client seems annoyed by your product or demonstration, how would you go about resolving this issue?
Do you have any certifications in sales?
As a medical device sales representative, what would you say is your best skill?
Medical Device Sales Representative Jobs in Ashburn
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